What do missed enquiries cost?
Move the sliders to your numbers. The arithmetic is yours: no industry averages, no promised return, and nothing leaves your browser.
Prices for comparison: Web S$6,000, Core S$12,000, Core plus Quote S$24,000 year one. Renewals S$2,500 / S$5,000 / S$10,000 a year.
Missed enquiries per month
25
At your inputs.
Estimated lost revenue per month
S$18,750
About S$225,000 a year, at your inputs.
Enquiries to rescue to cover a year of Web
8 a year
Web is S$6,000 year one. Core takes 16 rescued enquiries a year to cover; Core plus Quote takes 32.
Read this as a ceiling. It assumes every missed enquiry is lost for good, every rescued enquiry closes at your usual rate, and the desk answers all of them. None of that is true in practice, so treat the number as the size of the problem, not a promised return.
How to read the number
The honest version: a missed enquiry is only lost if the visitor does not come back, does not call, and does not wait until morning. Some do. The calculator shows the size of the problem if none of them do.
The desk answers from your pages day and night, takes a name and number when it cannot answer, and hands your team a tidy list by morning. That is the whole mechanism. Whether the rescued enquiry becomes a job is still your team’s work.
After-hours lead loss calculator · Quote-to-cash time calculator
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